Award Notice - CSU Athletics Advertising
Overview
Buyer
Place of Performance
NAICS
PSC
Set Aside
Original Source
Timeline
Qualification Details
Fit reasons
- NAICS alignment with historical contract wins in similar service areas.
- Scope strongly matches core technical capabilities and delivery model.
Risks
- Past performance thresholds may require one additional teaming partner.
- Potential clarification needed on staffing minimums before bid/no-bid.
Next steps
Validate eligibility requirements, assign capture owner, and schedule partner outreach to confirm teaming strategy before submission planning.
Quick Summary
The Department of the Army, specifically W7MY USPFO ACTIVITY COANG 140, has issued an Award Notice for CSU Athletics Advertising Items. This award, valued at an estimated $50,000.00, was made on a single-source basis due to the exclusive multimedia rights held by Rams Sports Properties (Learfield) for CSU Athletics.
Scope of Work
The contract covers comprehensive advertising services for CSU Athletics, including:
- Football Season Signage:
- Two (2) End Zone LED Signage Rotations
- Main videoboard One Vision
- Closed Circuit TV - Lower Bar Rotation
- Two (2) On-site Activations
- Social Media:
- Two (2) Social Lead Generation Campaigns, each guaranteeing 100,000 impressions
Contract & Timeline
- Type: Award Notice (Single Source Justification - Simplified Acquisition)
- Value: $50,000.00 (Estimated)
- Award Date: April 30, 2026
- Place of Performance: Colorado, United States
Justification & Future Considerations
The award was justified as a single-source procurement because Rams Sports Properties (Learfield) is the exclusive multimedia rights holder for CSU Athletics, making them the only vendor with the necessary relationship and access to provide these services. The justification document also outlines efforts made to obtain competition and steps planned to preclude future single-source awards for similar requirements.
Contact Information
For inquiries, contact the 140th Contracting Office at 140.WG.MSC@us.af.mil or 720-847-9498.