Award Notice: Marketing Services RRBN IDIQ

SOL #: W912NS26DA001Award NoticeSole Source

Overview

Buyer

DEPT OF DEFENSE
Dept Of The Army
W7NJ USPFO ACTIVITY MO ARNG
JEFFERSON CITY, MO, 65101-1200, United States

Place of Performance

Place of performance not available

NAICS

Advertising Agencies (541810)

PSC

Other Administrative Support Services (R699)

Set Aside

Total Small Business Set-Aside (FAR 19.5) (SBA)

Timeline

1
Posted
May 20, 2026

Qualification Details

Fit reasons
  • NAICS alignment with historical contract wins in similar service areas.
  • Scope strongly matches core technical capabilities and delivery model.
Risks
  • Past performance thresholds may require one additional teaming partner.
  • Potential clarification needed on staffing minimums before bid/no-bid.
Next steps

Validate eligibility requirements, assign capture owner, and schedule partner outreach to confirm teaming strategy before submission planning.

Quick Summary

The Department of the Army (W7NJ USPFO ACTIVITY MO ARNG) has posted an Award Notice for Marketing Services IDIQ RRBN. This is a Total Small Business Set-Aside contract. A Justification and Approval (J&A) document has also been posted, outlining the rationale for restricting competition for this follow-on contract.

Scope of Work

This award is for Marketing Services IDIQ RRBN. The J&A indicates it is a follow-on contract intended to provide continuity for existing marketing services.

Contract & Timeline

  • Type: Award Notice (IDIQ)
  • Set-Aside: Total Small Business Set-Aside (FAR 19.5)
  • Published: May 20, 2026

Evaluation & Rationale

The Justification and Approval document details the rationale for limiting competition for this follow-on contract. It states the intent to award to Hoot Design Co LLC, based on a previous competitive procurement (W912NS25FA002) awarded on February 06, 2025, where Hoot Design Co LLC was selected based on a best-value evaluation. The justification for the sole-source follow-on award cites economy, efficiency, and the avoidance of substantial duplication of cost or unacceptable delays. A new contractor would require significant development time (6-12 months), leading to disruptions in the recruitment marketing mission.

Additional Notes

This notice serves to inform the public of the award and the justification for the restricted competition. Bidders should note that this opportunity was justified for a sole-source award to Hoot Design Co LLC.

People

Points of Contact

Stephen MillerPRIMARY
Ethan J. CurtisSECONDARY

Files

Files

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Versions

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Award Notice
Posted: May 20, 2026
Award Notice: Marketing Services RRBN IDIQ | GovScope