College Market Recruiting Services
Overview
Buyer
Place of Performance
NAICS
PSC
Set Aside
Original Source
Timeline
Qualification Details
Fit reasons
- NAICS alignment with historical contract wins in similar service areas.
- Scope strongly matches core technical capabilities and delivery model.
Risks
- Past performance thresholds may require one additional teaming partner.
- Potential clarification needed on staffing minimums before bid/no-bid.
Next steps
Validate eligibility requirements, assign capture owner, and schedule partner outreach to confirm teaming strategy before submission planning.
Quick Summary
The US Coast Guard (USCG), under the Department of Homeland Security, has issued a Sources Sought Notice to identify capable businesses for College Market Recruiting Services for the Coast Guard Accessions Service Center (CG ASC). This market research aims to determine the availability of commercial sources for a 12-month base period, with an anticipated start date of September 2026. Responses are due by June 23, 2026, at 1:00 PM ET.
Scope of Work
The required services include a comprehensive suite of tools and support for college market recruiting. Key components include:
- Talent Engagement Suite: An unlimited-seat platform for managing talent acquisition, job posting, candidate segmentation, messaging, and hosting career fairs/events.
- Advocate Module: 25 seats for advocates to create content, build candidate relationships, and engage directly.
- Expert Assist Module: Provides expert support for daily tasks, messaging assistance, training, and audits of recruiting activities.
- Insights Pro Module: Offers analytics, automated dashboards, reports, and benchmark performance data to enhance brand presence and applicant quality.
- Event Module: Supports unlimited events for hosting and promoting online and offline USCG events, including attendee information capture.
- Brand Bundle: Enables the creation of a customized company page, content posting, and sponsored posts to boost USCG visibility.
Contract & Timeline
- Opportunity Type: Sources Sought / Market Research
- Anticipated Duration: 12-month base period
- Anticipated Start: September 2026
- Set-Aside: Not specified in this notice. The applicable NAICS code is 541810 (Advertising Agencies) with a $25.5M size standard.
- Response Due: June 23, 2026, 1:00 PM ET
- Published Date: June 16, 2026
Submission Requirements
Interested parties must submit a capability statement via email to Ms. Sherylan Spears (sherylan.spears@uscg.mil). The statement should include:
- Business size
- Company name and address
- Point of contact with phone number
- Past performance information: at least three recent and relevant contracts (ongoing or completed within the last three years) for similar services, held with the USCG, other government agencies, or private industry. Include contract numbers, points of contact, and telephone numbers.
- Companies must have a registered business profile with the System for Award Management (SAM).
Additional Notes
This is a Sources Sought Notice for planning purposes only and does not constitute a solicitation or commitment by the Government to award a contract or reimburse costs. Questions will not be accepted by telephone. Interested parties are responsible for monitoring the SAM.gov site for any updates. Company brochures are not desired.