Houston Astros-Fentanyl Free America Outreach Program
Overview
Buyer
Place of Performance
NAICS
PSC
Set Aside
Original Source
Timeline
Qualification Details
Fit reasons
- NAICS alignment with historical contract wins in similar service areas.
- Scope strongly matches core technical capabilities and delivery model.
Risks
- Past performance thresholds may require one additional teaming partner.
- Potential clarification needed on staffing minimums before bid/no-bid.
Next steps
Validate eligibility requirements, assign capture owner, and schedule partner outreach to confirm teaming strategy before submission planning.
Quick Summary
The Drug Enforcement Administration (DEA) intends to award a firm-fixed price sole source Purchase Order to Houston Astros, LLC for the Houston Astros-Fentanyl Free America Outreach Program. This Special Notice is for pre-game ad displays and is not a request for proposal. However, the DEA will consider capability statements from any interested source, due by March 23, 2026, at 9:00 a.m. EST.
Purpose & Justification
The DEA's Houston Field Division requires participation in the Houston Astros baseball season for outreach, recruitment, and fentanyl-free America programs. This acquisition is being pursued on a sole source basis in accordance with FAR 13.501, as detailed in the Limited Sources Justification. The justification states that the Houston Astros are the only entity reasonably available to provide the required services and access to the target audience, given their unique ability to offer MLB games in Houston and the in-stadium experience. The team's strong brand identity, deep-rooted community initiatives, extensive reach across demographics in Greater Houston, and social media engagement are cited as key factors. Market research indicated no other vendors expressed interest in this specific context.
Scope of Work
The requirement is for pre-game ad displays during Houston Astros baseball games to support the Fentanyl Free America Outreach Program.
Contract Details
- Agency: Drug Enforcement Administration (DEA), Department of Justice
- Type: Intended Firm-Fixed Price Sole Source Purchase Order
- Set-Aside: None (Sole Source Intent)
- NAICS: 711211 (Athletic And Sporting Equipment)
- PSC: 7810 (Athletic And Sporting Equipment)
- Period of Performance: March 26, 2026 - September 30, 2026
- Place of Performance: Houston, TX, United States
Submission Requirements
Any source capable of providing the pre-game ad displays and interested in submitting a capability statement may do so electronically to Ms. Angel Barkley at angel.d.barkley@dea.gov. Capability statements must be received by March 23, 2026, at 9:00 a.m. EST. The Government retains discretion on whether to conduct a competitive procurement based on responses.