Marriage Enrichment Retreat (MER)
Overview
Buyer
Place of Performance
NAICS
PSC
Set Aside
Original Source
Timeline
Qualification Details
Fit reasons
- NAICS alignment with historical contract wins in similar service areas.
- Scope strongly matches core technical capabilities and delivery model.
Risks
- Past performance thresholds may require one additional teaming partner.
- Potential clarification needed on staffing minimums before bid/no-bid.
Next steps
Validate eligibility requirements, assign capture owner, and schedule partner outreach to confirm teaming strategy before submission planning.
Quick Summary
The Department of the Navy, specifically NAVSUP FLT LOG CTR NORFOLK, is soliciting proposals for a Marriage Enrichment Retreat (MER). This opportunity requires a 4-Star rated (or higher) venue and supporting services for one three-day, two-night retreat for military couples near Lake Geneva, Wisconsin. This is a Total Small Business Set-Aside. Proposals are due March 3, 2026.
Scope of Work
The contractor shall provide a venue and services for one (1) three-day, two-night MER for approximately 43 participants (20 couples and 3 staff). Key requirements include:
- A 4-Star rated (or higher) resort, hotel, boutique hotel, or inn within 10 miles of Lake Geneva, Wisconsin.
- Facility must be suitable for retreat purposes, reflecting high quality, hospitality, and cleanliness.
- Provision of a training/conference room and a private dining room, each for at least 43 participants.
- 24/7 on-site staff availability and recreational amenities (e.g., swimming pool, hot tub, spa, fitness center).
- On-site full-service restaurant capable of serving buffet-style meals.
- A maximum of 23 guest rooms, each with one queen or king bed, and complimentary Wi-Fi.
- Compliance with ADA and Hotel and Motel Fire Safety Act requirements.
- Specific meal and snack services, including "Date Night" vouchers ($100 per couple) for a 4- or 5-star restaurant.
- Free parking for 23 vehicles.
- Accommodation for special dietary requirements.
Contract & Timeline
- Type: Combined Synopsis/Solicitation, Firm Fixed Price.
- Estimated Value: Up to $40,000,000 (noted as a potential ceiling for the overall program).
- Period of Performance: March 27-29, 2026.
- Set-Aside: Total Small Business Set-Aside (FAR 19.5).
- NAICS Code: 721110 (Hotels (except Casino Hotels) and Motels) with a size standard of $40,000,000.
- Proposal Due: March 3, 2026, 3:00 PM Z.
- Published: February 24, 2026.
Evaluation
Offers will be evaluated on an Acceptable/Unacceptable basis for Technical Factor I. Price will be evaluated separately. Award will be made to the responsible offeror whose offer is most advantageous, considering price and other factors. The government may consider past performance.
Submission Details
Proposals must be submitted electronically via email to Marvin Branch (marvin.t.branch2.civ@us.navy.mil) and Carlton Walton (carlton.t.walton.civ@us.navy.mil). Submissions require two volumes:
- Volume 1 (Technical): Narrative demonstrating understanding of the PWS and how requirements will be met, including facility capabilities.
- Volume 2 (Price): Completed SF 1449, representations and certifications, and a detailed price breakdown.
Additional Notes
No subcontracting, assignment, or transfer of rights/obligations without prior written consent. The contractor must register and set up an account in the WAWF System for payment. The government reserves the right to cancel or reschedule with 15 business days' notice.