Oklahoma Army National Guard Recruiting and Retention Advertising Marketing Agreement

Other / Unclassified

This document is a Simplified Acquisition Procedures (SAP) Determination Memorandum for a Sole Source Acquisition. It justifies limiting the acquisition to a single source because the proposed contractor, Teall Properties Group, LLC (TPG), is the sole provider of advertising and marketing sponsorships for OSSAA (Oklahoma Secondary School Activities Association) post-season events. The services include marketing, advertising, multimedia broadcasting, digital sponsorship rights, and direct sales/marketing opportunities related to OSSAA wrestling sole sponsorship games.

This memorandum indicates that the government intends to procure advertising and marketing sponsorship services from Teall Properties Group, LLC on a sole source basis. This is due to TPG holding the exclusive license with OSSAA for these specific sponsorship rights. Potential bidders interested in providing similar services would need to understand that this particular opportunity is not open for competitive bidding at this time due to these exclusive rights. The document also mentions that market research will be conducted to ensure market conditions have not changed, but currently, sources are limited to TPG.

Statement of Work (SOW)

To leverage the high visibility of Oklahoma Secondary School Activities Association (OSSAA) championship events to increase brand recognition, generate qualified leads, and support the Oklahoma Army National Guard Recruiting and Retention Battalion's (OKARNG RRB) overall recruiting mission.

The campaign will be executed across three primary channels: on-site venue branding, broadcast media, and digital platforms.

• Advertising Support:

  • Wrestling Presenting Sponsor for All OK Secondary School Academic Associates Championships (February 2026 – March 2026).
  • Winter Sports Events Marketing.

• Wrestling Presenting Sponsor Deliverables:

  • Exclusive sponsorship with logo incorporated onto trophies and coach awards.
  • 48 trophies and awards, including regional plaques.
  • Cobranded media backdrop.
  • Opportunity for recruiters to hand awards to coaches and administrators of 12 winning schools.
  • Mention on all OSSAA wrestling communications.
  • Press release on OSSAA.com to media outlets.
  • Branding on all merchandise and memorabilia.
  • Setup and opportunity to recruit at all weigh-ins.

• All Winter Sports Marketing Deliverables:

  • LED Signage.
  • Full-Page Game Program Ad.
  • Videoboard :30 Spot.
  • Gameday Setup (February - March Events) for Dual State Wrestling, Wrestling Girls Regionals, Wrestling Boys Regionals, Swimming State, Wrestling State, Basketball BI-A State, and Basketball 2A-6A State.
  • All Sports PA Announcement (February - March Events).
  • All School Communication - Email.
  • Website Logo Placement.
  • All Winter Sports Static Signage (February - March Events).

February 2026 – March 2026 for Wrestling Presenting Sponsorship.

All items listed in paragraph 4.

[Information redacted in the provided document]

Solicitation / RFP / RFQ

This is a combined synopsis/solicitation for commercial items, issued as a sole-source direct award. The Oklahoma Army National Guard / Recruiting and Retention Battalion (OKARNG / RRB) at USPFO in Oklahoma is seeking to negotiate a firm-fixed-price contract for a strategic advertising initiative. The goal is to enhance branding and marketing through a partnership with Oklahoma Secondary School Activities Association (OSSAA) championship events.

• Strategic advertising initiative for branding and marketing.

• Partnership with OSSSA championship events.

• Contract Type: Firm Fixed Price (FFP).

• Estimated Value: Not explicitly stated, but the "THIS ACQUISITION IS: $419 Million" field suggests a significant value.

• Period of Performance: From 01 Feb 2026 to 31 Mar 2026.

• Quotations are due by 4 February 2026, 10:00 AM, USPFO OK Central Standard Time (CST).

• Emailed proposals are preferred.

• Award will be conducted and evaluated under FAR Part 12 (Commercial Items) and FAR Part 13 (Simplified Acquisition Procedures).

• Offerors must be registered in the System for Award Management (SAM).

• Offerors must submit a completed copy of the Offeror Representations and Certifications – Commercial Items with their proposal.

• Lack of SAM registration will disqualify a contractor.

• This solicitation is being issued as Sole Source.

• All responsible sources may submit a proposal, which shall be considered.

• This announcement constitutes the only solicitation; proposals are being requested and a written solicitation will not be issued.

• The NAICS code is 541613.

• FOB Destination.