Purchase of Boy Scout of America Sponsorship
Overview
Buyer
Place of Performance
NAICS
PSC
Set Aside
Original Source
Timeline
Qualification Details
Fit reasons
- NAICS alignment with historical contract wins in similar service areas.
- Scope strongly matches core technical capabilities and delivery model.
Risks
- Past performance thresholds may require one additional teaming partner.
- Potential clarification needed on staffing minimums before bid/no-bid.
Next steps
Validate eligibility requirements, assign capture owner, and schedule partner outreach to confirm teaming strategy before submission planning.
Quick Summary
The NAVSUP Fleet Logistics Center (FLC) Pentagon Directorate intends to award a Firm Fixed-Price purchase order for Boy Scouts of America Sponsorship for the Navy Recruiting Command (NRC). This is a sole source intent to the Boy Scouts of America (BSA), justified under FAR 12.102(a). However, interested parties may submit capability statements for market research purposes. The sponsorship aims to provide recruitment and outreach opportunities at the National Scout Jamboree. Responses are due May 7, 2026.
Scope of Work
The sponsorship includes a 75'x75' military field allocation for the U.S. Navy, presenting sponsorship of the Mission Ready Response Program, and extensive signage and brand visibility. Key deliverables encompass access to a hospitality suite, custom marketing activation, lead collection at The Strike Group and Mission Ready Response, logo inclusion on the Jamboree website and social media, print and digital advertising in Scout Life and Scouting magazines, inclusion in sponsor review blog posts, Jamboree Event App listings (Exhibitor Directory, Digital Banner Ads, Tile Ads), five (5) Daily VIP tickets, logo on digital marketing materials, a 1/2 Page PDF advertisement in the Participant Guidebook, and participation in the Totem Pole Program. Performance is anticipated at the Summit Bechtel Reserve, Glen Jean, WV.
Contract & Timeline
- Type: Firm Fixed-Price Purchase Order
- NAICS: 813410 (Advertising Services), Size Standard: $9.5 million
- Period of Performance: July 22, 2026 - July 31, 2026
- Response Due: May 7, 2026, 12:00 PM EST
- Anticipated Award Date: May 8, 2026
- Published: May 5, 2026
Set-Aside & Eligibility
This is a sole source intent to the Boy Scouts of America (CAGE: 3E324), justified under FAR 12.102(a) due to their unique audience and exclusive event assets. While only BSA is eligible for award consideration under this solicitation, interested persons may submit capability statements by the response date. Information received will be considered for determining whether to conduct a competitive procurement in the future.
Evaluation
The Government intends to negotiate with only one source, the Boy Scouts of America. Capability statements from other sources will be reviewed solely to determine if a competitive procurement is feasible.
Additional Notes
Quoters must be registered in the System for Award Management (SAM) database at http://www.sam.gov. Applicable FAR and DFARS clauses are incorporated by reference. Responses should be submitted via email to Ian Tupaz at ian.j.tupaz.civ@us.navy.mil.