R--Marketing Outreach Source Sought for Ohmsett in NJ
Overview
Buyer
Place of Performance
NAICS
PSC
Set Aside
Original Source
Timeline
Qualification Details
Fit reasons
- NAICS alignment with historical contract wins in similar service areas.
- Scope strongly matches core technical capabilities and delivery model.
Risks
- Past performance thresholds may require one additional teaming partner.
- Potential clarification needed on staffing minimums before bid/no-bid.
Next steps
Validate eligibility requirements, assign capture owner, and schedule partner outreach to confirm teaming strategy before submission planning.
Quick Summary
The Bureau of Safety and Environmental Enforcement (BSEE) is conducting market research through a Request for Information (RFI) to identify qualified small businesses for Marketing, Outreach, and Market Assessment Support Services for its Ohmsett National Oil Spill Response Research & Renewable Energy Test Facility in New Jersey. The goal is to increase awareness, attract clients, and improve stakeholder engagement for Ohmsett. Responses are due by March 20, 2026, 5:00 PM ET.
Anticipated Scope of Work
BSEE is seeking input on services that may include:
- Strategy & Planning: Developing marketing and outreach strategies, identifying target audiences, messaging, and branding.
- Digital Marketing & Content Support: Website content optimization, email campaigns, social media strategy, and analytics.
- Event & Client Outreach: Promoting events, developing marketing collateral, and stakeholder outreach.
- Content Development: Creating case studies, success stories, and updating materials.
- Measurement & Continuous Improvement: Defining Key Performance Indicators (KPIs) and conducting performance reviews.
Phased Approach Consideration
BSEE is considering a phased approach, potentially starting with a Phase 1: Market Assessment / Case Study / Research before moving to Phase 2: Marketing Strategy Implementation. Respondents are requested to provide input on the benefits/risks of this approach, recommended scope for Phase 1, and how the phases should be structured (e.g., separate acquisitions or a single contract with optional phases).
Contract & Timeline
- Type: Sources Sought / Request for Information (RFI)
- Set-Aside: Focus on identifying small business concerns, particularly those in New Jersey and nearby areas. Anticipated NAICS code: 541613 - Marketing Consulting Services.
- Response Due: March 20, 2026, 5:00 PM ET
- Published: February 20, 2026
- Place of Performance: Primarily remote, with occasional on-site support at the Ohmsett facility in New Jersey as needed.
Submission Requirements
- Responses are voluntary and for planning purposes only; no reimbursement will be provided.
- Minimum requirement: Company Information (Section 6.A of the RFI).
- Recommended response length: 5 pages (excluding attachments).
- Format: PDF or Word.
- Email Subject Line:
RFI Response – Ohmsett Marketing Services – [Company Name]. - Submit to: William.Rilee@bsee.gov.
Additional Notes
This RFI is for planning and market research only and is not a solicitation or commitment to contract.