RFI - Social Media Services
Overview
Buyer
Place of Performance
NAICS
PSC
Set Aside
Original Source
Timeline
Qualification Details
Fit reasons
- NAICS alignment with historical contract wins in similar service areas.
- Scope strongly matches core technical capabilities and delivery model.
Risks
- Past performance thresholds may require one additional teaming partner.
- Potential clarification needed on staffing minimums before bid/no-bid.
Next steps
Validate eligibility requirements, assign capture owner, and schedule partner outreach to confirm teaming strategy before submission planning.
Quick Summary
The Department of Labor (DOL), specifically the Bureau of Labor Statistics (BLS) Division of New Media, has issued a Request for Information (RFI) for Social Media Services. This RFI seeks information on potential solutions for a web-based social media management platform to streamline publishing, governance, and reporting across official BLS channels. Responses are due by April 20, 2026, at 12:00 PM ET.
Scope of Work
The requirement is strictly for a Social Media Management Platform (SaaS) and does not include ongoing services such as content creation, editorial support, graphic design, or campaign execution. The platform should offer advanced features including approval workflows, real-time content editing, advanced analytics and reporting, monitoring capabilities, benchmark data, custom inbox rules, enterprise account grouping, permission management, a social content calendar, unlimited publishing and scheduling, and campaign planning. It must support unlimited social profiles across various networks (e.g., X, Facebook, Instagram, TikTok) and include iOS & Android mobile applications. The platform is limited to five (5) user seats, though the government ideally seeks 7-8. No integrations with existing DOL systems are required, and built-in metrics from social media platforms are expected. The platform must be Section 508 compliant, with a lower-level security certification being acceptable (FedRAMP, Login.gov, SSO are not required). Dedicated onboarding training is required. The government prefers off-the-shelf solutions.
Contract & Timeline
- Type: Sources Sought / Request for Information (RFI)
- Anticipated Contract Structure: Firm-Fixed-Price
- Anticipated Period of Performance: 1 year from award, with three possible option years.
- Set-Aside: None specified (market research stage; potential for small business set-aside or full and open competition).
- Response Due: April 20, 2026, by 12:00 PM ET
- Published: April 16, 2026
Submission Requirements
Respondents should provide a company description, capabilities, approach, historical information, business type, confirmation of capability for the full scope, suggestions for improvement, potential risks, and issues with the scope. Responses, including a cover letter and Rough Order of Magnitude (ROM) pricing, should be in Microsoft Word format, not exceeding 30 pages.
Evaluation
Responses will be reviewed for applicability to the government's need. "Relevant" offerors may be invited to demonstrate their approach or product. This RFI is for market research and planning purposes to determine potential small business participation and overall industry capability. Success metrics of interest include scalability, usability, security, and cost efficiency.
Additional Notes
This is not a request for proposals, and the government is not obligated to pay for information received or award a contract. The acquisition timeline aims for an "ASAP" award, but specific dates for RFP release or award are not provided. DOL currently uses "Sprout" social media services, but BLS does not have a current contract.